Larry Paa Kwesi Moses - B/A GJA CHAIRMAN

Mr Atuahene Steven Kyeremeh the Ag. Director General of the Ghana AIDS Commission has underscored the immrnse impact for active collaboration with the media in the management of HIV/AIDS.

Speaking in Sunyani at a day interaction between the GAC and the media, Mr Kyeremeh noted Ghana can achieve the 90-90-90 agenda if the media helps in dealing with impediments such as stigmatization and champion free testing.

"The only way for Ghana to achieve the global HIV/AIDS 90-90-90 agenda is to help the GAC to tell the HIV/AIDS story in a way that will entice people to gather the courage to test for the virus and patronize the Anti-Retroviral Therapy rather than scaring our listeners, viewers and readers with disheartening captions and stories. Let's carry out stories that will give persons living with the virus hope for survival as well as encouraging others to test for their status" he said.

 The 90-90-90 means 2020, 90% of all people living with HIV will know their HIV status. By 2020, 90% of all people with diagnosed HIV infection will receive sustained antiretroviral therapy. By 2020, 90% of all people receiving antiretroviral therapy will have viral suppression.

The Ghana Journalists Association ably represented by the Brong Ahafo chairman Larry Paa Kwesi Moses therefore entreated media practitioners to report concisely about stories on HIV/AIDS.

"Since media practitioners have scanty or no information about the disease they resort to using archaic facts and terminologies in their stories  most especially the local language news casters and presenters. Since its a disease just like any ordinary one I'll urge journalists to be circumspect and sensitive in their line of duty by avoiding derogatory remarks and jargons( babaso werenfour, agbatsomadre etc)"  he noted.

The TV3 correspondent again called on the GAC to easily release information to journalists and prioritize engagement with local journalists to drum home their agenda.

"To ensure we report accurately and factually, we'll plead with the commission to avail themselves for interviews, talkshows and provide us with updated information when we request. Again the commission has to adopt the use of social media to communicate to the public since its the latest trend for the targeted youth" suggested

Other dignitaries at the program were Kingsley E Hope Ashanti GJA chairman, Mr Ahmed Ibrahim Bambilla B/A Technical Coordinator, Mad Olivia Graham A/R the hnical Coordinator, Ms Magaret Yamoah Communications Manager for GAC, Mad Theresah Ampah NAP+ Chair Ashanti region and Ms Fifty Torkornu among some Heart-To-Heart ambassadors.

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